Evidence
Case studies
Publishers across the TrendMD network have documented measurable gains in readership, engagement, and revenue. The case studies below highlight outcomes from peer-reviewed evaluations and publisher-reported data.
increase in weekly pageviews
BMJ Open
A six-week crossover study on over 1,000 BMJ Open articles compared pageviews with and without TrendMD recommendations enabled. Articles with TrendMD active received 28% more weekly pageviews than the control group.
Read case study →increase in article pageviews
JMIR
A study of 500 articles published in the Journal of Medical Internet Research found that TrendMD promotion increased weekly article pageviews by 49% relative to baseline traffic.
Read case study →conversion rate for healthcare professionals
PracticeUpdate
PracticeUpdate, an Elsevier clinical decision-support platform with over 42,000 articles, used TrendMD campaigns to drive qualified traffic from the scholarly publisher network.
Read case study →return on investment
Clinics Review Articles
Elsevier’s Clinics Review Articles used TrendMD to promote paywalled review articles across the scholarly network, delivering a 15% year-over-year increase in pay-per-view revenue.
Read case study →See what TrendMD can do for your publication
For details on the research behind TrendMD’s recommendation engine, visit the research page.
